Outdoor advertising is effective and very popular in many countries. Advertising agencies are trying to do something new, creative, to make their a billboard stand out among other boards. Soeme of these billboards are very very good and as a result effective.
Novelty-shaped ice cubes are nothing new, but it’s safe to say that you’ve never seen them as impressive as this before. 3D on the Rocks is the latest ad campaign for Japanese liquor company Suntory, a brand who specializes in whiskey. They collaborated with advertising agency TBWA\Hakuhodo to create the world’s first 3D-milled ice cubes. The tiny, intricate sculptures are cool, this time both literally and figuratively.
Each creation is the result of a time-consuming modeling process completed by a precision drill that carves the minute details into ice. Their beauty is fleeting, unfortunately, because after all of the careful work they were placed in a glass for immediate enjoyment.
Some of the campaign’s designs included a great white shark, an astronaut, the Statue of Liberty, and Michaelango’s David. Ideas were submitted by the public, and a few lucky participants had their work produced. The winners were invited to a secret bar in Tokyo where they partook of Suntory whiskey with some very special “rocks.”
Famous brands are recognized for their flagship products, but would their brand shine on other products? Like if Crocs actually developed an umbrella. Would it be legit? I guess not. Realizing how fun and crazy the idea could be, Ilya Kalimulin and other designers used their skills and creativity to photoshop unexpected, somehow ironic products from well-known brands, and they’re showcased in this post. Have fun and let us know which one made you smile!
Logos and relative payoffs are a crucial part of branding. These symbols contain the soul and the essence of companies, that through slogans explain their philosophy.
But as we all know, companies often “lie”, communicating a message slightly different from reality.
What’d happen if companies used payoff that actually reflects reality?
The blog Honest Slogans is a fun container of all these honest pieces of marketing, and some of them are totally hilarious. We collected the ones that we considered as the most interesting in the following list. As usual, if you have any idea about a honest slogan, write it in the comments!
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The internet is full of thousands upon thousands of awe-inspiring design portfolios. To enable you to stand out in this tough market, it’s important to make your online portfolio as impressive as you can.
It’s not just the examples of work that need to blow away your potential clients (although they do help) it’s the way that they’re presented. You don’t have to be a superstar web designer; a touch of creativity and innovative thinking will get you a long way. And there are plenty of free online tools, such as Behance, to help you build a portfolio without any coding knowledge.
So, check out these 39 inspiring examples of online design portfolios, both for individual designers and design agencies – to help you angle your own in just the right way…
Leading designer Frank Chimero’s portfolio takes a minimalist approach
Frank Chimero is a designer and illustrator based in Missouri with clients including The New York Times, Nike, Wired, Facebook and many others. He believes great design comes from sharp thinking and reflective practice and every solution creates unexpected problems. His online portfolio is minimalistic, which makes it easy to navigate. We love the overlaid imagery that displays his portfolio of work.
The phenomenon of Pinterest has meant a huge rise in Pinterest-style layouts. Whilst some may grit their teeth at the sight of yet another ‘copycat’, graphic designer Gareth Strange manages to make this one his own. The homepage directly focuses on his illustrations, with the colours nicely complementing each other. The visitor is able to immediately gauge Gareth’s design approach, which certainly makes for a successful portfolio.
Have you seen any awesome design portfolios? Or maybe you’d like to share yours? Let us know in the comments box below!
Clever Brain 